Company News, New Products

Avon Hopes to Hit a Home Run with Jeter

Debuts a new fragrance for men.

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By: TOM BRANNA

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Yankees star, Derek Jeter revealed his new fragrance, Derek Jeter Driven Rush from Avon.   Powerful and intense, the fragrance evokes the sense of adrenaline and is inspired by Derek’s drive, charisma and passion. “The scent was inspired by the excitement I’ve always had from playing the game I love,” he says.   The top notes of the fragrance include a buzzing trio of Italian mandarin, cool blue mint and chilled watery accord providing a burst of freshness that endures throughout. The middle not...

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